Monday, 15 March 2010
Image ImageFirst They Ignore You...
Then They Laugh At You...
Then They Fight You...
Then You Win

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Got $1 Billion To Brand
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If you have one billion dollars then you could build yourself a baseball
stadium to brand your company. However, if you are a little short well
most branding rights to a stadium are going for $300 milion. 
 
Guerilla Marketing: 3M Stands Behind Their Glass
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Wow! 3M sends a strong message for their security glass with this
guerrilla marketing technique 
 
 
 
Effective Imagery
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In Tokyo, the promotion of the new movie, "The Water Horse:The Legend of The Deep," has reach new heights. With a water screen, lighting, and water fountains, this amazing display was created. It has drawn quite a crowd, effectively making a strong impression on potential viewers minds through creative advertisement.
 

 
Super Bowl Advertising
ImagePerhaps, the most noticed television advertising comes once a year during the Super Bowl. This years Supel Bowl brought in 90 million viewers, making it the most watched Super Bowl in history and the second most watched event in U.S. history. Personally, I thought the advertising brought very few memorable commercials as some the countries largest companies sought to brand and market themselves to the entire country. Some presidential candidates only could afford to advertise in areas,  as some reached the entire nation with their message. Who were the best and the worst. It seems that beer companies never let us down.

Bud Light has our vote for the best commercial with the fire-breathing suitor, tries to impress the girl. I think Doritos let me down the most with the young girls singing. Come on! It's the Super Bowl, entertain us!

As News Corp has bought MySpace.Com and Fox aired the game. You can watch some of these television commercials at myspace.com/superbowlads 

 
Inside Nike

      

This is an interview with Dan Wieden of W+K telling the story of how they came up with the slogan Just Do It for Nike. You can catch the whole interview on February 12 on CNBC.

 
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